The perfect way to create a solid base for all your brand communications and business decisions. We’ll uncover what the core personality and traits of your brand are. 

Create a set of messages that will connect with your audience and communicate the real benefit of your product or service.

Create 3 distinct visual directions for your brand based on your brand values and audience needs.

We’ll create a framework that ensures a product or service is positioned around what the customer actually values and needs. It’s best done when an existing product needs rethinking or when a new product is being developed from scratch.

A user persona is a tool that creates a character of your target audience to help you make better design decisions. User personas helps develop empathy for the demographic that you want to use your product. This workshop is a great way to encourage your stakeholders to prioritise t user needs over solutions. 

In this workshop we’ll define your brand values that are the beliefs that you, as a company, stand for. They serve as a guide for all your actions, behaviour, and decision-making process.